Privacy Policy
How we collect, use and protect your personal information.
Last updated: 25 October 2026
At Dude (“we”, “us”, “our”), your privacy matters. This Privacy Policy explains what information we collect when you visit or shop on dude.dudeinstyle.com (the “Website”), how we use it and the choices you have. By using the Website you agree to this policy.
1. Information we collect
- Information you give us: name, phone number, email address, billing and shipping address when you place an order, create an account or contact us.
- Order information: products purchased, order value, payment method chosen and delivery details.
- Payment information: online payments are processed securely by our payment partner (such as Razorpay). We do not store your card, UPI PIN or net-banking credentials.
- Automatic information: IP address, device and browser type, pages visited and cookies that help the Website work properly.
2. How we use your information
- To process, ship and deliver your orders and send order updates.
- To handle returns, replacements and warranty claims.
- To respond to your questions and provide customer support.
- To prevent fraud and keep the Website secure.
- To send offers and updates — only if you have opted in. You can unsubscribe at any time.
- To comply with legal, tax and accounting requirements.
3. Sharing your information
We never sell your personal information. We share it only with trusted partners who help us run the store — payment gateways, courier and logistics partners, website hosting and email service providers — and only as needed to serve you, or when required by law.
4. Cookies
We use cookies to keep items in your cart, remember your login and understand how the Website is used. You can disable cookies in your browser settings, but some features (like the cart and checkout) may not work properly.
5. Data security
The Website uses SSL encryption, and payments are handled by PCI-DSS compliant payment partners. While no method of transmission over the internet is 100% secure, we take reasonable steps to protect your information.
6. Data retention
We keep your information only as long as needed to fulfil orders, provide support and meet legal and tax obligations.
7. Your rights
You may request access to, correction of, or deletion of your personal information, and withdraw consent for marketing at any time by contacting us at dudeinstyle9@gmail.com.
8. Children’s privacy
Our Website is not intended for children under 18. Minors may use the Website only with the involvement of a parent or guardian.
9. Changes to this policy
We may update this policy from time to time. Changes will be posted on this page with a revised “Last updated” date.
10. Grievance Officer & contact
In accordance with the Information Technology Act, 2000 and the Consumer Protection (E-Commerce) Rules, 2020, you may contact our Grievance Officer with any concerns:
Grievance Officer: Dude Customer Care
📍 38, MGR Salai Opposite, Avarangadu, Pallipalayam, Erode – 638006, Tamil Nadu
📞 +91 87786 86289
✉️ dudeinstyle9@gmail.com